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Monday, February 28, 2011

Lecture for Friday 02/26/2011

No lecture - Survey Day

Wednesday, February 23, 2011

Lecture for Wednesday 02/23/2011

Class opening 9:00 AM
During attendance sign in, some housekeeping was covered. Class average test scores were displayed and discussed. The floor was open for questions, comments and thoughts.

Remember: Due dates for all quizzes and summaries have tightened up! 95% was the most common score.

Lecture 9:05 AM
After changing PowerPoint slides on the projector Professor Cameron asked the class "What do these have in common?"
The following headlines were displayed on the screen:

The floor was then opened up to discussion.
Then Professor Cameron asked, "What about other headlines?" The following headline was displayed:

Discussion followed.
The thing that all of these have in common is that they are all either an issue or a crisis.

Chapter Lecture 9:24 AM
Refer to Chapter 6 PDF for the information covered on the slides. Below are listed the main slide titles and from there you can read and study the material.
  • Issues management.
  • Strategic issue management.
  • Issues definition.
  • Issues management process.
  • Model of issues management process.
  • Identification of issues.
  • Characteristics of an Emerging Issue.
  • Basic Assumptions.
Professor Cameron asked, "What would be the philanthropic thing to do?"
  • Identification of issues.
  • Scan the environment.
  • Identify emerging issues and trends.
  • Leading forces as predictors of social change

End of entry.

Lecture for Monday 02/21/2011

No lecture - Presidents Day

Sunday, February 20, 2011

Lecture for Friday 02/18/2011

Class opening 9:00 AM
During attendance sign in, some housekeeping was covered. For the written report 16 students did not submit. For the case summary 26 students did not submit. Remember, due dates for all quizzes & summaries have tightened up.

Questions, comments and thoughts were covered.

Lecture 9:05 AM
What did we talk about on Monday?
At this point in time focus shifted to covering the following materials (refer to chapter 5 PDF):
  • Strategic management process and corporate public policy.
  • Components of strategy formulation:
1.             The company.
2.             The market.
3.             Management.
4.             Society.

  • Corporate/society intersections:
1.             Responsive CSR.
2.             Strategic CSR.

  • Strategic integration of business and society:
1.             Identify the points of intersection.
2.             Choose which social issues to address.
3.             Create a corporate social agenda.
4.             Integrate inside-out and outside-in practices.
5.             Create a social dimension to the value proposition.

  • Social audit defined as, "A systematic attempt to identify, measure, monitor, and evaluate an organization's performance with respect to its social efforts, goals, and programs.
  • Social auditing and performance reporting.
  • Three essential steps:
1.             Set standards against which performance may be compared.
2.             Compare actual performance with planned performance.
3.             Take corrective action to bring actual and planned performance into alignment.

Lecture 9:14 AM

Topic 1:
Class discussion concerning Case36, The Betaseron Decision (A) (page 910 in your textbook) began at this point. In addition, there was a handout provided to class members.

 As an alternant source for discussion the Betaseron website was pulled up and projected for the class to review and use as part of the discussion.

Topic 1 Discussion:
Questions asked by Professor Cameron are as follows:
"What are the facts?"
"Who are the stakeholders? What are their stakes?
"What is the ethical issue?"
"How should Berlex decide who gets the drug first?"

End of entry.

Wednesday, February 16, 2011

Lecture for Wednesday 02/16/2011

Class opening 9:00 AM
During attendance sign in, some housekeeping was covered. Class average test scores were displayed and discussed. The floor was open for questions, comments and thoughts.

Next, the article, "Google Is 'Very Proud' Of Ghonim, CEO Says" by Scott Morrison was displayed on the projector and the floor was open for discussion about the matter and an engaging class discussion ensued.

Lecture 9:22 AM
Chapter 5 PowerPoint was displayed and discussed. The following concepts in that PowerPoint was displayed, defined and discussed:

  • Concept of Corporate Public Policy
  • Strategic Management and Corporate Public Policy
  • The Four Key Strategy Levels
1.          Enterprise - level strategy
2.          Corporate - level strategy
3.          Business - level strategy
4.          Functional - level strategy

  • Emphasis on enterprise - level strategy
At this point the class was shown a video about Timberland Corp. and class discussion ensued about their mission and the theology of community involvement was discussed.

End of entry.

Lecture for Monday 02/14/2011

Class opening 9:00 AM
During attendance sign in, assignments were given to different students to get us ready for a discussion. Among the assignments, Conrad was asked to pull up H-P's website.

Discussion 9:03 AM
Professor Cameron began this portion of our class by asking whether anyone had heard any news on Mark Hurd or read Case 5, The H-P Pretexting Predicament. For a good article relating to this situation CLICK HERE to read an article from the Wall Street Journal titled, "SEC Probe Examines Hurd Exit From H-P" by Ben Worthen, Justin Scheck and Joann S. Lublin.

This case ties into the sections of chapter 4 that speak on Corporate Governance.
    Topic 1:
    Class discussion was intended to be engaged about Case 5, The H-P Pretexting Predicament (page 802 in your textbook).

    Topic 1 Discussion:
    Professor Cameron had class members do some role playing and take on the characters of those involved in the story and role playing ensued.

    Some key questions were asked about this case which are as follows:
    "What are the facts?"
    "What are the issues?"
    "Who are the stakeholders? What are their stakes?"
    "How should an organization investigate the leaks?"
    "How do we deal with the executives?
    "How do we draw the line between personal privacy and the organization's right to know?"

    Lecture  9:43 AM
    Continued lecture about chapter 4. Please refer to the link above and read through the PDF file. The lecture moved onto the remaining concepts of the PDF document. We covered the follow concerns as well as others:
    • Micro level of legitimacy
    • Macro level of legitimacy             

    Definitions explained and discussed:
    • The corporation's hierarchy of authority.
    • State Charter
    • Shareholders
    • Board of directors
    • Management
    • Employees

      End of entry.

      Saturday, February 12, 2011

      Lecture for Friday 02/11/2011

      Class opening 9:00 AM
      During attendance sign in, I passed out printouts of an article title "4 Layton Walmart employees fired after disarming gunman caught shoplifting" by Andrew Adams.

      • To view a .PDF of the article that was handed out CLICK HERE.
      • To download a .PDF copy of the article that was handed out CLICK HERE.

      Class Discussion 9:15 AM:
      After disseminating this article Professor Cameron gave back our graded Test 1. Much to our dismay the class grades were less than desirable. After careful consideration of the questions asked on the test and the performance of the students on the examination it was determined that 12 questions would be given back. In other words, students would receive 12 additional points to their grade.

      At this time Professor Cameron directed our attention to the above mentioned article wherein a discussion about it ensued.

      In closing 9:32 AM:
      The reason for the discussion about this article tied in to the concern about the grades from Test 1. The link between the two is that there is an underlying principle that they both have which is that there is the letter of the law and then the spirit of the law. The letter is the written technical aspect of the law however; the spirit is the reason by which the law was created. In leadership there is a careful road to walk when considering a situation because if you follow the letter too sternly you neglect the very reason the letter of the law was comprised.

      Class was left to ponder this and we were released at 9:39AM.
      End of entry.

      Thursday, February 10, 2011

      Test for Wednesday 02/09/2011

      Class opening 9:00 AM
      At the opening of class Professor Cameron passed out examinations and projected the rules of the test on the board. The class proceeded to complete their tests. 

      End of entry.

      Monday, February 7, 2011

      Lecture for Monday 02/07/2011

      Class opening 9:00 AM
      At this time attendance sign in commenced. The professor and student's settled in to their respective places.

      General Announcements 9:04 AM
      Professor Cameron address questions and concerns about the appearance of missing tests on Webct by advising that the upcoming test will cover material from chapters 1, 2 and 3. In addition, the following information was relayed:

      • Chapters 3, 6, 10 and 16 are incorporated in the tests we will be required to take.
      • Information on the tests may include conceptual information found in our book as well as anything discussed in class.
      • The case studies are found starting on page 769 of the text book.
      • Due dates for all quizzes and summaries have tightened up.
      • You will not need a scantron to take the test. Simply bring something to write with (ex. pen or pencil).
      • The idea of only having one chance to take online exams will be revisited as time goes on. The purpose for having one chance to take the test online is to prevent possible cheating.
      Lecture:  Current Events  9:11 AM
      Professor Cameron presented an article from the Wall Street Journal titled "Intel Finds Chip-Design Flaw" by Don Clark and Shara Tibken.

      Class discussion ensued regarding the article.

      Lecture:  Class Material 9:23 AM
      Professor Cameron covered material from chapter 3. The following topics where defined, explained and discussed:

      • Nonsocial stakeholders
      §  Primary nonsocial stakeholders
      §  Secondary nonsocial stakeholders

      • Core, strategic, and environmental stakeholders
      • Stakeholder typology
      §  Power
      §  Legitimacy
      §  Urgency
      §  Nonstakeholder

      • A typology of stakeholder attributes
      §  Power
      §  Legitimacy
      §  Urgency

      • Strategic, multifiduciary (fiduciary), and synthesis views of stake holders
      • Three values of the stakeholder model
      §  Descript value
      §  Instrumental value
      §  Normative value

      • Three values of the stakeholder model
      1.       Who are our stakeholders?
      2.       What are our stakeholders’ stakes?
      3.       What opportunities and challenges do our stakeholders present to the firm?
      4.       What economic, legal, ethical, and philanthropic responsibilities does the firm have to its stakeholders?
      5.       What strategies or actions should the firm take to best address stakeholder challenges and opportunities?

      For detailed coverage on these topics refer to the chapter 3 PDF.

      Class Discussion 9:38 AM
      Topic 1:
      Class discussion began about case 3: The Body Shop’s Reputation is Tarnished (refer to page 790 in your textbook).

      Topic 1 Questions:
      The following is a summary of questions that Professor Cameron asked in class so you can better understand the direction the discussion went:
      "What happened?"
      "What did they do?"
      "Why write this article?"
      "Is there anything on TV between 5, 7 and 8?"
      "What approach would be the best?"
      "Some have accused TBS of using intimidation to stifle critics. Is this valid criticism?"
      "Has TBS's reputation been damaged? How should they fix it?"

      End of entry.

      Friday, February 4, 2011

      Lecture for Friday 02/04/2011

      Class opening 9:00 AM
      Professor Cameron and the students prepared for class to begin.  

      Class Discussion 9:03 AM

      Topic 1:
      Class was opened with discussion coverage concerning The Body Shop: Pursuing Change case summary.

      Topic 1 Questions:
      Professor Cameron asked whether The Body Shop met the following criteria:

      Discussion followed.

      Lecture  9:22 AM
      Lecture began for chapter 3 and the following topics were defined and discussed:
      • Stakeholders
      • What a stake is
      • Evolution of the business enterprise
      • Primary Stakeholders
      • Secondary Stakeholders
      End of entry.

      Wednesday, February 2, 2011

      Lecture for Wednesday 02/2/2011

      Class opening 9:00 AM
      During attendance sign in, I was requested to present and briefly describe the class blog that I had begun or our class.

      • To view the website CLICK HERE.

      General Announcements 9:10 AM
      Due to technical difficulties, connectivity to the MCC network extended the introduction of the class. For this purpose the following announcements were made:

      • Listening to the audio recordings located at the class blog/website and on iTunesU will not substitute attendance in the class.
      • Quiz 2 closes on Friday.
      • There has been an update to the syllabus due to a discrepancy regarding case summary #3.

      During this time the question was asked about Congressman Jeff Flake and whether he would be appearing. The response was to the affirmative and it was made known that he would be speaking about era marks.

      Lecture 9:19 AM
      Professor Cameron covered lecture on chapter 2 under the following topics:

      • Four-part definition of CSR
      • Impact of philanthropic endeavors
      • Legal responsibility
      • The pyramid of CSR
      • The CSR equation
      • A stakeholder view o CSR "matrix"
      Special note: Use this 'matrix' as your baseline to write your case studies.
      • Arguments against CSR
      • Ways firms respond to CSR pressure
      • Responsibility and responsiveness
      • Corporate social performance

      For detailed coverage on these topics refer to the chapter 2 PDF.

      Class Discussion 9:48 AM

      Topic 1:
      Class discussion was intended to be engaged about case 2: The Body Shop: Pursuing Change.

      Topic 1 Questions:

      In closing:
      Due to time constraints, coverage of Case 2: The Body Shop: Pursuing Change was postponed until Friday's class. Even though this discussion was to take place on Friday the due date still remains unchanged.

      End of entry.

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